Obstacles and countermeasures of digital transformation and upgrading of traditional small foreign trade enterprises: Taking OEM-home-textile-industry as an example
LIU Junyan
School of Economics and Management, Qingdao University of Science&Technology, Qingdao 266061, China
Abstract:Changes of world's political, economic and social environments make the demand of digital transformation and upgrading of traditional small- and medium-sized enterprises more necessary. This article takes the foreign trade original equipment manufacture (OEM) Qingdao home textile industry as an example to analyze the obstacles in the digital construction of the industry and points out the lack of advanced management technology is the key obstacle to the success of digital transformation and upgrading for the enterprise. Suggestions such as making up the shortcomings of management technology, cultivating advanced management technology, promoting basic disciplines and serving the society are proposed for the development of small- and medium-sized enterprises, especially OEM home textile enterprises.
刘俊艳. 传统外贸型中小企业数字化转型升级的障碍与对策——以OEM型青岛家居纺织业为例[J]. 科技导报, 2020, 38(14): 126-133.
LIU Junyan. Obstacles and countermeasures of digital transformation and upgrading of traditional small foreign trade enterprises: Taking OEM-home-textile-industry as an example. Science & Technology Review, 2020, 38(14): 126-133.